We started at 20th and Federal by Mile High Stadium. We moved to our current location at 63rd and Federal in 1992. In 1997 we built our new and existing facility. We are one of the largest volume dealers in Colorado. We carry hundreds of different makes and models of used cars and trucks. It would be easy to compile a list of the accomplishments Rocky’s Autos has earned as a business. Rocky’s Autos is the preeminent Volume Dealer in the state of Colorado, since 1997. Rocky’s has also been named among Denver Business Journal’s Top 25 Auto Dealerships and has been placed in its Book of Lists. Rocky’s has also been awarded multiple Business Service Citations from the Adams County Sheriff’s Office. As you can see, the statistical list of simple accomplishments can be overwhelming. But the authenticity of Rocky’s Autos represents the true manner of its day-to-day operations. As an accredited member of the Better Business Bureau, Rocky’s Autos enjoys its success as a truly independent used car dealer.
“Independence” means Rocky’s doesn’t march to the orders of the manufacturer. There are no arbitrary requirements placed on inventory–Rocky’s carries the inventory people want. Rocky’s Autos carries no required floor plan–Rocky’s operates on its own property, in its own way. Rocky’s Autos is self-sufficient; there’s no need to fulfill commitments to a larger corporate entity. Inventory is owned by Rocky’s Autos. Prices are set by Rocky’s Autos, only for Rocky’s Autos customers. Finally, there are no corporate demands requiring big budget advertisements–Rocky’s Autos is widely known for its creativity in marketing and brand management–what you see, is what is done “in-house”. In fact, Rocky’s is usually the “People’s Choice” for Best of Denver Local TV Commercials.